AI is here and school communication will never be the same, although we think this is a (mostly) good thing! This webinar explores the opportunities AI presents for streamlining tedious tasks, personalizing communications, and refocusing school leaders' time on impactful work. We also address the inherent risks, including data privacy, security, and the critical need for staff training.

Relates resources

Signaling Change full research report

Through a survey and expert interviews, we investigate how AI is transforming school administration and communication as well as what this means for the field as a whole.

The AI Issue

SchoolCEO's Winter 2026 issue share thoughts from school leaders, communicators and technology officers—as well as ethicists, researchers, and private sector experts—to give you a better frame of reference for what AI could actually do for your schools.

A Q&A with Geoff Woods

Geoff Woods, author of The AI-Driven Leader, shares how AI can help you grow your leadership skills.

How Not to Use AI

There can be ethical and practical pitfalls of artificial intelligence in school communications. Here are a few tips to keep things safe.

The Three AI Conversations Every School Leader Needs to Have

AI ethics researcher Rebecca Bultsma shares the conversations school leaders should be having in their districts to build a mutual understanding among leaders, teachers, and students around AI use.

When Virtual Insanity Became Reality

Cristina Capretta, APR shares her experience collaborating with AI in a one-person communication department.

AI Prompt Library

We compiled a mini library of AI prompts from K-12 leaders to assist you with school communication tasks.