Listen to Coty Kuschinsky, Chief of Staff at Saginaw ISD, discuss how her district has empowered hundreds of teachers and staff to tell “Our Story.”
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How Saginaw ISD builds their brand narrative
Coty Kuschinsky and Saginaw ISD Superintendent Dr. Jeffrey Collier explain the importance of highlighting your district’s strengths and successfully presenting that to the right audience.
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As Saginaw ISD’s storyteller in chief, Dr. Jeffrey Collier explains why he doesn’t shy away from authentic and enthusiastic district communications.
A small comms team can also be an opportunity to invite many diverse voices to tell stories on your district’s behalf.
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